Sunday 10th August saw two crews from WilkieTV once again film Prudential's RideLondon for Charity of the Year, Anthony Nolan who had 150 cyclists racing that day!
WilkieTV sent two teams to capture the action on the course and cover the post-race party, gathering stories from riders as to why they chose to ride for Anthony Nolan. Content gathering like this allows us to produce not only short punchy highlights videos of the events, but generate content to promote the organisations throughout the year.
WilkieTV's production crews used our Sony NEX cameras to capture the cycle race and post-race party due to their versatility both out in the field and indoors. In order to capture footage from a riders perspective, we mounted GoPro action cameras to rider's bikes and helmets which looked great in the final edit.
The riders, volunteers and WilkieTV team coped with challenging wet conditions, at one point our camera-men took refuge in the local pub due to dreadful visibility to film! As always spirits were kept high by the Nolan team and wealth of supporters cheering on the riders. Anthony Nolan choose to work with WilkieTV because of our flexibility, approachability and fast turnaround times.
We were able to have the video process completed with 3 drafts, client changes and uploaded 48 hours after the event. This fast process means Anthony Nolan can deliver the customer care they pride themselves on.
We strengthen exposure and engagement through video. We can help you achieve more - now.
Posted on 25th June 2015 - Articles, Live, News, Portfolio